Press Release

Sales Leader Niels Kvaavik Joins MarqVision to Help Solve Global Counterfeiting Problems and Protect IP

Sales Leader Niels Kvaavik

Los Angeles, January 24, 2023

MarqVision, developers of the world’s first AI-powered IP protection platform, today announced that Niels Kvaavik has joined the company as its Head of Global Sales. Kvaavik is an established sales leader with more than 20 years of experience, working in several international markets. In his new role, he is responsible for growing revenue globally across MarqVision’s Sales and Client Services teams in APAC, Europe and North America. Kvaavik will report to MarqVision CEO Mark Lee.

Kvaavik’s hiring comes as MarqVision continues to introduce components of the first comprehensive IP operating system. Currently MarqVision supports the world’s leading brands by detecting and removing counterfeits in real time from more than 1,500 online marketplaces. Its AI-powered platform automatically collects evidence and submits claims to thousands of IP reporting centers, all at the click of a button. Additionally, its new MARQ Folio service empowers brands to protect their trademarks globally through intelligent software that handles the entire registration process. Working with MarqVision’s global network of top-tier law firms specializing in the ins and outs of local trademark laws, brands are able to enjoy high-quality advice and service at a reasonable price, ensuring a much higher rate of trademark approval in significantly less time than traditional methods of trademark registration.

Kvaavik, a five-time startup revenue leader with experience in growing B2B SaaS sales teams across North America, Europe and APAC, was brought on board to capitalize on the incredible momentum MarqVision has experienced since introducing its platform. The company has grown 300% year-over-year in its first two years since launch. It also plans to roll out even more services as part of its IP operating system later this year, driving further demand.

“MarqVision stands alone in the $10 billion global fight against counterfeiters in terms of the level of protection and instant action in safeguarding brands’ valuable IP,” said Kvaavik. “MarqVision’s technology is so far beyond anything on the market today that it presents the best opportunity to protect digital assets all over the world. I couldn’t be more excited to offer our services to the best, most distinguished brands.”

Kvaavik has held sales leadership roles within Proptech, Martech and Supply Chain technology companies, consistently achieving exceptional revenue growth. Kvaavik is originally from Denmark where he attended Copenhagen Business School, but he has called San Francisco Bay Area home for the past 16 years.

“Niels has seen the IP issues brands face, he understands the market and he knows how issues vary across geographies,” said Mark Lee, co-founder and CEO of MarqVision. “He is supremely talented, and we know he is the right person to lead us through our next stage of growth.”

To learn more about all of MarqVision’s offerings, please visit

About MarqVision

MarqVision helps global brands identify and remove counterfeits from more than 1,500 online marketplaces across the world. Counterfeiting is a massive and growing threat worldwide, and MarqVision is on a mission to protect creativity and innovation with technology that allows brands to automatically monitor and protect their IPs. Harnessing image recognition and natural language processing, this AI-powered SaaS makes it faster than ever before to take down counterfeits. MarqVision was founded in 2020 by Harvard Law graduates and is backed by DST Global Partners, Softbank, Atinum Investments, Bass Investment, and Y Combinator. The recipient of a prestigious 2022 Innovation Award from LVMH Moët Hennessy Louis Vuitton (LVMH), MarqVision is also part of the LVMH accelerator program, La Maison des Startups, at the Station F incubator. MarqVision is bringing forth the next evolution of brand protection for businesses everywhere. Learn more:

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