Introducing Marq AI: Our Next Evolution in Brand Protection

Counterfeit goods and digital piracy are no longer just a nuisance—they’re a $2 trillion global problem. Every day, brands face increasingly sophisticated threats from counterfeiters that use the latest technology and emerging channels to evade detection.

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At MarqVision, we’re constantly pushing boundaries in pursuit of a singular mission: to protect and build a future shaped by original ideas, creativity, and innovation.  That’s why today, we’re excited to introduce Marq AI, our new generative AI product suite that’s set to transform how businesses defend their brands in the digital age.

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In order to give our customers the latest weapons in this fight, we’ve secured an additional $16 million in funding, bringing our total Series A raise to $36 million. This new backing will allow us to keep scaling as demand for our services continues to surge. In the last three years alone, we’ve grown our annualized revenue by 30x—and we’re just getting started.

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Why Marq AI?

Since the beginning, MarqVision has built solutions from the ground up using AI and large language models to solve the growing complexity of modern counterfeiting and piracy. Even when we launched 3 years ago, the landscape has changed–from rogue websites and social media platforms to hidden transactions in chat apps, counterfeiters are using every trick in the book to stay ahead of enforcement.

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Our research revealed that 71.6% of consumers unknowingly purchase counterfeit goods while seeking authentic products. That’s a staggering number—and it underscores just how difficult it’s become for even the most vigilant consumers to tell the difference between real and fake.

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Worse yet, 1 in 3 counterfeit products are purchased on a different platform than where they were first advertised. Counterfeiters are spreading their operations across multiple platforms and channels, making it harder for brands to track and enforce their IP rights.

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And it’s not just physical goods. 3.0% of counterfeit purchases now happen via AI-powered chatbots, where counterfeiters hide behind private messages, making them nearly impossible to catch without advanced technology. You can download the full research report here to view more of the challenges facing brands that Marq AI was built to address.

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Given the accelerating paradigm shift facing businesses today, it’s time for new weapons. Here’s a glimpse of what Marq AI brings to your arsenal now:

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• Conversational Assistant: Social commerce is booming, and unfortunately, so are counterfeit transactions hidden in private messages. Our Conversational Assistant uses AI to scan and analyze messages across platforms and languages for the world's largest global brands, identifying counterfeit sales with 99%+ accuracy. It gathers the evidence they need to take swift action, all while staying ahead of the evolving tactics counterfeiters use to hide their activities.
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• Intelligent Dashboards: Data is only useful if it’s actionable. Our redesigned dashboards don’t just show vague pie charts and numbers—they give you detailed insights into why each item is flagged as counterfeit. No more inflated detection numbers, just the facts that matter most to your brand.
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• Automated Copyright Workflows: With digital piracy up 36% since the pandemic, businesses need faster and more scalable ways to handle copyright infringement. Marq AI automates the entire process, from data collection to sending enforcement notices. What used to take 20 hours per week now takes just a few clicks.
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• Smart Enforcements: What sets Marq AI apart is its ability to continuously learn and improve. Over time, Marq AI gets smarter about automating enforcement actions like sending takedown requests and soft notices, saving our expert teams 180x the time previously required to enforce infringements for our customers.
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Why Brands Choose MarqVision

Brands choose MarqVision for our cutting-edge technology and forward-thinking solutions that keep them ahead of counterfeiters and threats to their brand: 

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Miles Weddle, Director of Strategy and Growth at Denim Tears, shared his experience:

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It’s feedback like this that drives us to keep pushing forward. Our goal is simple: to give brands the tools they need to protect themselves in a world where counterfeiters and pirates are always evolving.

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What’s Next

At MarqVision, we believe that legacy brand protection solutions simply can’t keep up with the pace of modern threats. That’s why we’ve focused on leveraging the power of generative AI to stay ahead of counterfeiters. As the landscape of counterfeiting and digital piracy is evolving, we’re committed to evolving with it—giving brands the most advanced tools to protect their IP and reputation.

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Stay tuned as we continue to roll out more updates, insights, and innovations with Marq AI by signing up for our newsletter. If you want to take control of the future of your business now, book a time to talk with us about how Marq AI can help.