Future of IP Protection

Empowering Companies to Future-Proof IP Protection through Expert Insights

Future of IP Protection Podcast - Todd Reves

WIPO’s Todd Reves on the Latest Developments at the World Intellectual Property Office

In this episode, Branddy speaks with Etienne Sanz de Acedo, the CEO of INTA, for an in-depth discussion on the current state of intellectual property. During the episode, Etienne shares insights on the evolving landscape of IP, the impact of new technologies and players, and the importance of integrating IP into business strategies. He also explores a story of AI in generating speeches and offers valuable advice for entrepreneurs looking to navigate the world of intellectual property.

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